Isolda The New Fashion Label

The beauty of clothes is their ability to transform you, allowing you to step into character if even for a moment. Brazilian label Isolda does just that through their vivid hues and dramatic silhouettes, which for all the world look like the clothes you would pick up on vacation, pulling out of your closet when you need a little joy.

Designed by friends Juju Affonso Ferriera and Maya Pope, who describe their customer as "loving life and the luxury of how a beautiful, soft natural fabric feels close to her skin. She is very motioned by art and is always seeking for new adventures. She is very interested in life itself," the line is known for its hand painted, signature prints. The duo, who met in London but both hail from Brazil, draw upon the colors and festivity of their homeland to create the line. "Brazil, our home country, was and still is our main source of inspiration," says Ferriera. "However it was in London and the time we spent living there that aroused the desire to create something truly new, exciting and unique which we then called by the nickname of my great-grandmother, Isolda."

Often realized in off-the-shoulder dresses with trailing ruffles, A-line skirts, and dramatically printed trousers, theirs is a collection that feels instantly romantic, but also entirely wearable.

Discover Isolda.