According to the French, there's no easier way to transform yourself than with a quick swipe of lipstick. The tricky bit? Finding the right formula—and shade—that will conjure up your inner French girl. Kjaer Weis' newly launched lipstick collection (and a first for the 100% organic beauty label) is offering five new shades that deliver both sumptuous color and luxurious formula. Made from shea butter and rosehip and jojoba oils to keep lips moisturized, they also deepen in hue when ingredients come into contact with the warmth of your pout.